Get A Grip On Lighting: Emergency Egress Lighting
2024 30 Under 35 Profile: Scott King
Meet The 30 Under 35 With Scott King and Antonio Jurisic
Hot Topics: Readers’ Fave Summer Features
From retaining millennial workers to keeping your customers around for life, click through to see the most-read features of the summer so far.
Copper Report: That Was Quick
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Positive vibes from this past weekend’s talks between the U.S. and China sent copper prices to a six-week high on Monday, but those prices came back to reality after some…
The China Question, Part 3: The Greatest Heist of All Time
How did America and the rest of the world become completely flooded by super cheap, low-cost LED light bulbs from China? Michael Colligan of the Get A Grip On Lighting…
We May Be Selling Technology, but Are We Using It?
A 30 Under 35 winner discusses why those in the industry need to be taking advantage of the available technology that they are selling, in their everyday lives.
Creating New Product Buzz, Part II
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Eighty percent of new products that come to market each year will fail. Here’s how to make sure yours is one of the 20% that succeed.
Get A Grip On Lighting: IES Awards, Part II
The guys continue their discussion of the winners from the IES Awards at LIGHTFAIR. In this episode, they look into the claims from the winners that the products are “future-proof.”…
Creating New Product Buzz, Part I
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How Robroy Industries tossed out the playbook on product launches and instead used email, mail, magazine ads, and videos to build suspense and anticipation for its new stainless steel product…