MILWAUKEE – HellermannTyton North America has revamped its website to better serve the increasingly complex needs of its distributor, manufacturer and installer customers.
Among the highlights of the update:
- Product Finder – This new, self-guided search tool uses application-based questions to zero in on the right parts for the job. In the past, customers had to rely on their understanding of the solutions available, which might have eliminated lesser-known solutions from their searches.
- Products Section – The new product search engine is more intelligent, yielding results for a wider range of queries, and new filters help customers find solutions faster.
- Spotlights – Engaging stories highlight how HellermannTyton views manufacturing differently.
- Improved User Experience – The redesigned interface aligns with customer feedback and needs.
“As an international manufacturing leader, we keep our customers at the heart of every process,” said VP of Marketing Ron Kovac. “We are constantly listening. Today’s manufacturers and installers are looking for any advantage they can leverage to innovate beyond their competition. The updated website is a direct response to that. It coincides with a new, international branding initiative called “Made for Real.”