Wheatland Tube Names VP of Electrical Sales

ROCHELLE, Ill. — Wheatland Tube, a division of Zekelman Industries, has announced the appointment of Tom Bisson as Vice President of Electrical Sales. In this role, Bisson willoversee all aspects of sales performance, revenue growth, commercial strategy and market expansion for the Wheatland Tube brand of electrical products in the United States and Canada.

Bisson brings more than 25 years of leadership experience in manufacturing and electrical distribution, with a proven track record of building high-performing teams, driving strategic growth, and expanding national account relationships.

Most recently, Bisson served as Vice President of National Sales at OmniCable, where he led national accounts and commodity sales, including the launch of a new commodity products platform projected to exceed $145 million in annual sales.

Prior to OmniCable, Bisson spent more than a decade with Prysmian Group (formerly General Cable) as Vice President of Sales for the Electrical Distribution Channel, leading acquisition integrations and managing a nationwide sales organization. Earlier in his career, he held regional and national leadership roles with ILSCO Corporation and Allied Group Sales.

“Tom’s depth of experience and industry relationships will help strengthen Wheatland Tube’s position as a market leader in steel conduit and fittings,” said Kevin Heffernan, President – Electrical, Zekelman Industries.

Bisson holds a Bachelor of Arts in Communications from the University of Michigan and has served as President of the NEMRA Manufacturers Group Executive Committee, reflecting his long-standing engagement within the industry.