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RS Welcomes New RS PRO Director – Americas

RS Welcomes New RS PRO Director – Americas

FORT WORTH, Texas — RS, a high-service global product and service solutions provider for industrial customers, recently welcomed Erick Moreira to the team as the Director of RS PRO — the company’s own brand portfolio — in the Americas.

Moreira brings more than 20 years of leadership experience in product management, marketing, merchandising, purchasing, and supply chain and commercial operations at Fortune 500 companies to his new role at RS. This experience is further strengthened by his MBA from the University of Chicago and BA in business administration and international trade from Universidade Paulista (UNIP) in Brazil.

During his tenure at Lowe’s, Lennox International, Whirlpool, Walmart, and Anheuser-Busch InBev, Moreira was responsible for profit and loss management, multibillion-dollar product portfolios, and high-performing teams throughout North and South America. He established a proven track record of developing and executing strategic roadmaps that simultaneously solve customers’ pain points and achieve substantial growth, improved margins, and widespread cost savings. He also developed a reputation for collaborative leadership, prioritizing the customer experience, taking a data-driven approach to product and portfolio strategies, and having a curious but practical mindset, which he credits for inspiring ideas that have a meaningful impact on both businesses and customers.

In his new role as RS PRO Director, Moreira is responsible for growing the brand’s business in the Americas, which he plans to accomplish by refining the RS PRO product portfolio, improving customer awareness and perception, and collaborating with RS sales, operations, and marketing teams. Through these efforts, he will also be supporting the greater RS mission to become customers’ first-choice solutions provider by delivering an incomparable combination of innovation, quality, and value.

“I’m very excited to be part of RS Americas and contribute to the growth of RS PRO,” said Erick Moreira, RS PRO Director – Americas. “There’s a strong foundation here and a clear commitment to delivering value to customers. I look forward to building on that momentum in collaboration with our talented and passionate team.”

“My focus is to help RS PRO become a more recognized and trusted brand in North America,” he continued. “That means getting closer to our customers, sharpening our positioning, and making it easier for people to do business with us. To that end, my team and I have already begun gathering insights from other internal teams and RS customers to shape our strategy.

“I’ve had the privilege of working in several different industries, ranging from heating, ventilation, and air conditioning (HVAC) to manufacturing, consumer packaged goods (CPG), and retail, which has given me a broad perspective on how to bring products to market, navigate supply chains, and support frontline sales. These experiences are directly relevant to the work we’re doing with RS PRO and will help me approach challenges with a practical, cross-functional mindset.”

Outside of work, Moreira enjoys road biking, particularly through quiet stretches of country roads, traveling, and exploring different cultures through food — all of which help him recharge, remain curious, and show up to work as his best, most authentic self.

 

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