ABB Drives Achieves Programmatic Excellence in IDEA’s IDW

ABB Drives Achieves Programmatic Excellence in IDEA’s IDW

NEW BERLIN, Wisc. — ­ ABB Drives announces their achievement of programmatic excellence in IDEA’s Industry Data Warehouse (IDW) Data Certification Program.

ABB Drives US is using IDEA’s IDW as its data synchronization platform, and is committed to providing its trading partners with the most accurate and timely product data and marketing content through the IDW.

IDEA’s Data Certification Program is designed to measure the item-level comprehensiveness (“compliance”) and quality (“excellence”) of manufacturer-provided product and pricing information available in the IDW. In 2016, IDEA kicked off the programmatic excellence phase of the Data Certification Program, in which the manufacturers’ data is tested against a quality metric based on industry standards and best practices. ABB Drives is proud to have successfully passed the programmatic excellence evaluation.

“Staying competitive goes beyond 24/7 access to our product and pricing information. It also means that the data we provide is exact and helps our customers make buying decisions faster. Utilizing the IDW platform achieves this across the board. This has truly been a team effort led by Jay Price, ABB Drive’s Channel Manager. ABB Drives has achieved a 98.7% compliance rating and a 98% programmatic excellence rating, a win for us and our customers,” said Mario E. Serafin, Vice President of Industrial Sales, ABB Drives.
The IDW is the only data synchronization platform developed through a collaboration of electrical manufacturers and distributors with a mission to satisfy the needs of all members of the supply chain and cut costs from the channel. This platform from IDEA, and the industry eBusiness standards on which it was built, is endorsed by the National Association of Electrical Distributors (NAED) and the National Electrical Manufacturers Association (NEMA).


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