AD Announces Partnership with Insite Software

WAYNE, Pa. – AD is pleased to announce it’s adding a strategic partner to its eCommerce portfolio. In addition to its existing relationship with Unilog, AD has added Insite Software, a leading provider of B2B eCommerce Solutions to its complement of eCommerce platform providers.

InsiteCommerce, Insite Software’s eCommerce solution, offers AD members a fully configurable and extensible solution built with robust native B2B functionality and designed to integrate with business systems like ERP and PIM.

Caroline Ernst, vice president of eCommerce Solutions at AD said the team is constantly evaluating ways to improve its service offerings for members.

“We partner with the best digital service providers and are excited that Insite will join our existing bench of partners,” she said. “In addition to updated and enhanced product content and a full-time in-house team, one of our core offerings is access to vetted and reputable service providers that can support our members as they grow their businesses online. Our service provider partners help members navigate the eCommerce journey, from webstore build, to product information management, analytics and reporting, live chat software, and more.”

Steve Shaffer, CEO of Insite Software, said his company is looking forward to helping AD’s members advance their digital branch.

“AD’s mission to help independent distributors outperform the competition makes them a perfect fit to partner with Insite,” he said. “We believe B2B eCommerce is more than just a website, it’s transformational. We build digital commerce solutions built for B2B and designed to handle all the complexities manufacturers and distributors face. We are eager to partner with AD members and help them grow their businesses online.”

Suchit Bachalli, CEO of Unilog, shared that Unilog is committed to growing and enriching the eCommerce program alongside AD.

“We welcome the expansion of the service provider network,” he said. “Every member has a unique need depending on where they are in their Digital Maturity Model. Insite is a respected platform in the B2B space and a welcome addition to the program.”

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