Electra Sales to Represent Littelfuse, Names New Directors

IRVING, Texas — Electra Sales announced that it has begun representing Littelfuse Industrial Products in north, east, and west Texas and Oklahoma effective May 1, 2018.

“We are thrilled to welcome Littelfuse to the Electra Sales family,” said Electra Sales Partner Bob Easterlin. “Littelfuse offers the industry’s broadest and deepest portfolio of circuit protection products and we are honored to represent their 90-year legacy of innovation in our Texas and Oklahoma markets.”

“We too are excited to begin working with Electra Sales in North Texas and Oklahoma,” said Littelfuse Regional Sales Manager Stephen Cone. “Their outside team has tremendous relationships with our distributor partners, and their inside team pride themselves on customer service. I look forward to working with them in this market.”

Electra Sales also announced today the appointment of David Dye as its first director of industrial sales. In this new role, Dye will lead Electra Sales’ continued expansion in the industrial market. Dye joins Electra Sales from Mersen, where he served as south central regional sales manager.

“Dave has an incredible track record of success and the advanced level of technical experience that we believe will give us a strong competitive advantage in the industrial market,” said Electra Sales Partner Jerry Slagle. “This new position will allow us to deliver even greater value to all of our manufacturer partners and the market at-large.”

“Electra Sales is one of the most respected agencies in the business and I am very excited for the opportunity to lead their continued growth in the industrial space,” said Dye.

Sales Manager Allen Lupton has been named director of commercial sales.

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