GE Names New Diversity Leader

BOSTON — GE recently announced that Isabel Cruz was named Diversity Leader for GE effective January 1, 2017.

Cruz has more than 20 years of experience in Human Resource leadership roles. Most recently she was the Senior HR Manager for Business Development and Finance, providing strategic HR leadership for 16,000 employees across GE. Prior to that role, Cruz held a variety of leadership roles across GE from Power to Capital to NBCU. Her experience in talent and pipeline development; prior work as GE Capital’s Diversity and Community Relations leader; and two years as the national co-leader for the Hispanic Forum makes her a natural fit for this role. 

Susan Peters, vice president, human resources, GE said, “At GE we see diversity as essential to our productivity, creativity and competitive advantage. Isabel’s track record of leadership at GE will help us to expand our talent pipeline and further integrate diversity into our culture.”

Cruz succeeds Deb Elam, who will retire from GE after 30 years of leadership at the end of the year.


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