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Get A Grip Business Blast: Strategy vs. Tactics

When you hold strategy meetings, you often get a number of ideas, but are you getting an overall goal to make your business better? There’s some danger in employing tactics while thinking they are the actual strategy.

The hosts of the Get A Grip On Lighting podcast discuss the difference between strategy and tactics.

Greg Ehrich, LC is the former President of the National Association of Innovative Lighting Distributors (NAILD) and owner of Premier Lighting, a progressive lighting distributorship.

Michael Colligan is an entrepreneur and inventor. He’s a subject matter expert in commercial and industrial lighting supply, lighting retrofits, and finding recycling streams for hard-to-recycle waste.

The Get A Grip On Lighting Business Blast on tEDmag.com is sponsored by SATCO.

If you want to watch more Get A Grip On Lighting podcasts, you can go to www.getagriponlighting.com.


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