Like it or not, there are salespeople who are using light bulb bans in some states as a scare tactic to start a retrofit project right away.
It can actually lead to more business for competitors who are able to calm customers with facts on what is really happening.
Hosts Michael Colligan and Greg Ehrich discuss the recent increase in scare tactics in sales.
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Greg Ehrich, LC is the former President of the National Association of Innovative Lighting Distributors (NAILD) and owner of Premier Lighting, a progressive lighting distributorship.
Michael Colligan is an entrepreneur and inventor. He’s a subject matter expert in commercial and industrial lighting supply, lighting retrofits, and finding recycling streams for hard-to-recycle waste.
The Get A Grip On Lighting podcast on tEDmag.com is sponsored by Keystone Technologies.
If you want to watch more Get A Grip On Lighting podcasts, you can go to www.getagriponlighting.com.
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