HPS Appoints Vice President of Marketing

Hammond Power Solutions (HPS) is pleased to announce the appointment of Ted Simpson to the position of Vice-President of Marketing. Simpson succeeds Michael Frayne as Michael transitions to the role of Senior Vice President of Power Quality and Power Conversion Solutions.

Simpson is a highly experienced marketing professional with over 20 years of expertise in the electrical industry. He has held key positions at well-known companies such as AD as SVP of Marketing as well as Philips Lighting where he spent 16 years in a variety of roles including General Manager of Canada, and Head of Marketing for North America. Most recently he helped business owners grow their business through his consulting service practice.

Simpson brings extensive experience in product management, sales, and strategic marketing to this role. His experience in successfully developing and executing new products and marketing strategies across distribution, consumer and OEM channels utilizing customer and market data will be essential to pioneering new marketing technologies ensuring execution of our commercial plans.

“It’s exciting for me to be a part of a team who has over a century-long legacy of innovation and who has earned the reputation as a trusted partner committed to modernizing electrical applications in the most sustainable manner possible,” said Simpson.

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