IDEA Announces Initial Volumetrics Founders and Customers

The Industry Data Exchange Association, Inc. (IDEA) announced that Kendall ElectricSchaedler YescoCANTEX, and United Electric are the first IDEA Volumetrics Founders. This select group of distributor and manufacturer customers is working with IDEA to lead the industry-wide initiative to provide weight and dimensional data through the IDEA Connector data syndication platform.

By developing multiple levels of weight and dimensional data for e-commerce freight calculations, warehouse automation, logistics, and quality processes, IDEA Volumetrics will improve customer service and sales, increase efficiency and productivity, and make the channel more competitive.

As IDEA Volumetrics Founders, these companies will have direct input on the new service and advise on priorities.

IDEA also recognizes the industry’s initial IDEA Volumetrics subscriber, Franklin Empire Inc.

“We believe in the power of strategic opportunities where we can take appropriate action to gather and share information that advances our entire industry, not just our company,” said Farrah Mittel, President, Schaedler Yesco. “IDEA Volumetrics supports our customer-centric approach. Volumetric data will allow us to accurately calculate shipping costs for our growing e-commerce business, as well achieve ideal space utilization and optimization goals that will help us accurately and efficiently service customers from our growing network of distribution centers across our marketplace.”

“United Electric continues to support industry initiatives that are designed to increase the efficiency of our channel and improve customer service. IDEA Volumetrics combines these two goals,” added George Vorwick, President & CEO, United Electric Supply. “We’re proud to be involved in IDEA Volumetrics to grow our library of data while contributing to building a better future for the electrical distribution channel.”

Distributors need weight and dimensional data to efficiently pick, pack, and ship to customers, yet the marketplace currently lacks this product information for many SKUs. In addition to reaching out to manufacturers to supply the data, the IDEA Volumetrics team is working with customers to assemble and maintain weight and dimensional data for manufacturers’ product lines, including scanning products as needed. IDEA Volumetrics will provide this data in IDEA Connector for syndication to e-commerce software to calculate freight, automate warehousing, and improve quality processes.

IDEA Volumetrics is in partnership with Avalon CSC, an experienced supply chain and logistics company, to assemble and consult in the data collection with with manufacturers and distributors.

IDEA Volumetrics anticipates delivering data for high-velocity electrical items, with tens of thousands in phase one this year. Electrical distributors who subscribe to receive the new service will be able to transmit weight and dimensional data via IDEA Connector into their ERP, WMS, and e-commerce systems.

For more information on IDEA Volumetrics or to become a Founder, visit


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