Orbit Names Two New Sales Reps

Orbit Names Two New Sales Reps

LITTLE ROCK, Ark. and LOUISVILLE, Ky. – Orbit Industries, Inc. announces new sales partnerships with Electra Sales of Arkansas and L.P Chick Company of Louisville.

This division of Electra Sales will now represent Orbit’s complete line of electrical products in Western Tennessee and the entire state of Arkansas.

Established in 1977 and headquartered in Irving, Texas, Electra Sales has earned industry recognition for its exceptional customer service and innovative product lines. The Arkansas group will focus on educating electrical contractors about Orbit products, and sell those products through electrical distributors and lighting showrooms.

In March 2020, Orbit Industries partnered with Electra Sales of Tennessee, which covers the Central and Eastern regions of that state. Since that time, Electra Sales has helped put Orbit’s innovative products in the hands of end-users across Tennessee.

“I am truly pleased with [Electra Sales’] performance so far,” said Orbit Industries President and founder David Nikayin. “I’ve always wanted [Orbit] to have a greater presence in Arkansas. So I am beyond thrilled to have [Electra Sales of Arkansas] serving our customers there. I know they will make great ‘Orbit Ambassadors’ in the territory.”

Meanwhile, L.P. Chick Co. will represent Orbit Industries’ complete line of electrical products throughout the state of Kentucky.

Established in 1948, L.P. Chick Co. is a family-owned manufacturer’s representative firm, now in its third generation of ownership. L.P. Chick associates will focus on educating electrical contractors about Orbit products and selling those products through electrical distributors.

This new sales partnership allows L.P. Chick to deliver over 12 diverse product lines to distributors across Kentucky in just 1-2 days, thanks to Orbit’s massive 450,000 sq. ft. distribution center in Eastern Tennessee.

“By partnering with L.P. Chick, our customers in Kentucky will benefit from a local Orbit presence,” said Nikayin. “They have [a combined] 140 plus years of industry experience, and long-standing relationships with distributors in that territory. I am excited to see what they can do.”

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