Sonepar USA Announces New Digital Leadership

Ryan Sasscer

CHARLESTON, S.C. — Sonepar USA, a subsidiary of the privately held Sonepar Group, announced that Ryan Sasscer has been named Director of eCommerce and Digitization, effective January 1, 2020.

Sasscer has spent the last five years building a robust digital organization at OneSource as the Director of Marketing and Digital Business. He excels in adapting processes and technology to better solve customer problems and will be focused on prioritizing Sonepar USA’s efforts in the digital space, as well as managing the digital support and implementation staff.

“I am excited to take on this new role and for the opportunity to continue growing Sonepar USA’s digital platform,” said Sasscer. “I believe we have the right strategy and team in place to continue optimizing our customers’ omnichannel experience.”

“Ryan’s strong relationships with and direct focus on our customers makes him an excellent fit for this role,” said Don Sarno, VP of Application Development for Sonepar USA. “His talent and experience will be a great addition to our team, and I have full confidence in his vision for the future of our digital initiatives.”

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