BRENTWOOD, N.Y.— Alan Karen is the Senior Vice President of Global Sales at SATCO|NUVO Lighting. With more than two decades of leadership experience, Alan has been instrumental in expanding SATCO’s global presence, building strategic sales initiatives, and strengthening long-term industry relationships. Known for his customer-centric approach and dedication to excellence, Alan continues to drive the lighting industry forward through innovation and collaboration.
“Many of you don’t know, but cancer became very personal to me this past year,” said Alan. “Just last fall, I was diagnosed with non-Hodgkins lymphoma. Thanks to early detection, and all the advances and treatments, I’m currently cancer-free.”
Those who know Alan speak of his humility, kindness, and selflessness—qualities that define both his personal and professional life. For years, he showed up to the Goombay Bash with hope in his heart, supporting the mission for others.
Then, in 2024, that mission became personal. Alan was diagnosed with cancer—his own life suddenly shaped by the same fight he had supported for so long. Like The H Foundation’s story, Alan was faced with a choice: let the diagnosis change his course or rise to the challenge. Alan chose to fight. He battled quietly, and after a hard-fought journey, he received the powerful news that his cancer was undetectable following treatment.
In recognition of his unwavering support, enduring strength, and compassionate leadership, The H Foundation, the Rick Wiedemer Guiding Light Committee, and all those devoted to the fight against cancer are proud to honor Alan with the 2025 Rick Wiedemer Guiding Light Award at the Goombay Bash on Saturday, July 26th.
View a brief video message from Alan on the Goombay Bash website.
The Goombay Bash is organized by the H Foundation, a not-for-profit group of people united by the common goal to make a difference in the fight against cancer.
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