Crescent Electric Supply and Intermatic took home the top prizes in the tED magazine Best of the Best Marketing Awards at the NAED Adventure Conference in Minneapolis, Minnesota.
In addition to the top overall prize, Crescent Electric Supply earned the top honor in the Literature/Selling Tool category for Distributors earning more than $700 million a year. Intermatic took home three trophies in addition to the top prize, including Digital/Social Media Campaign, Integrated Promotional Campaign, and Video in the category for suppliers earning less than $250 million a year.
Other big winners include Summit Electric Supply and Van Meter Inc., which both took home six Best of the Best marketing awards, and CapitalTristate, which earned four.
Here is the entire list of winners for each category. You can see the winning entries and the judge’s comments in the August issue of tED magazine.
- Brand Awareness, Distributor $101 million to $400 million: Granite City Electric Supply
- Brand Awareness, Distributor $401 million to $700 million: Summit Electric Supply
- Brand Awareness, Distributor more than $700 million: CapitalTristate
- Brand Awareness, Supplier less than $250 million: Robroy Industries
- Brand Awareness, Supplier more than $250 million: Lutron Electronics
- Digital/Social Media Campaign, Distributor $101 million to $400 million: Van Meter, Inc.
- Digital/Social Media Campaign, Distributor $401 million to $700 million: Summit Electric Supply
- Digital/Social Media Campaign, Distributor more than $701 million: Border States Electric
- Digital/Social Media Campaign, Supplier less than $250 million: Intermatic
- Digital/Social Media Campaign, Supplier more than $250 million: Southwire
- Event, Distributor less than $100 million: Connexion
- Event, Distributor $101-$400 million: Granite City Electric Supply
- Event, Distributor $401 million to $700 million: Summit Electric Supply
- Event, Distributor more than $700 million: McNaughton-McKay Electric
- Event, Supplier less than $250 million: Universal Lighting Technologies
- Integrated Promotional Campaign, Distributor less than $100 million: Eck Supply
- Integrated Promotional Campaign, Distributor $101 million to $400 million: Van Meter, Inc.
- Integrated Promotional Campaign, Distributor $401 million to $700 million: Summit Electric Supply
- Integrated Promotional Campaign, Distributor more than $701 million: Border States Electric
- Integrated Promotional Campaign, Supplier less than $250 million: Intermatic (tie)
- Integrated Promotional Campaign, Supplier less than $250 million: NICOR (tie)
- Integrated Promotional Campaign, Supplier more than $250 million: Leviton
- Literature/Selling Tool, Distributor $101 million to $400 million: Springfield Electric Supply
- Literature/Selling Tool, Distributor more than $700 million: Crescent Electric Supply
- Literature/Selling Tool, Supplier more than $250 million: Legrand
- Print Ad – Single, Distributor $101 million t0 $400 million: Van Meter, Inc.
- Print Ad – Single, Supplier less than $250 million: Topaz Lighting
- Print Campaign, Distributor more than $700 million: CapitalTristate
- Print Campaign, Supplier more than $250 million: Phoenix Contact USA
- Product Launch, Distributor more than $700 million: McNaughton-McKay Electric
- Product Launch, Supplier less than $250 million: NICOR
- Product Launch, Supplier more than $250 million: Legrand
- PR – Community Service, Distributor $101 million to $400 million: State Electric Supply (tie)
- PR – Community Service, Distributor $101 million to $400 million: Van Meter, Inc. (tie)
- PR – Community Service, Distributor $401 million to $700 million: Allied Electronics & Automation
- PR – Community Service, Supplier more than $250 million: Southwire
- PR – Corporate, Distributor $101 million to $400 million: Van Meter, Inc.
- PR – Corporate, Distributor $400 million to $700 million: Summit Electric Supply
- PR – Corporate, Supplier less than $250 million: Universal Lighting Technologies
- PR – Corporate, Supplier more than $250 million: Legrand
- Publication, Distributor $401 million to $700 million: Summit Electric Supply
- Publication, Distributor more than $700 million: CapitalTristate
- Video, Distributor $101 million to $400 million: Van Meter, Inc.
- Video, Distributor more than $700 million: CapitalTristate
- Video, Supplier less than $250 million: Intermatic
- Video, Supplier more than $250 million: Littelfuse
- Website, Distributor $410 million to $700 million: Summit Electric Supply
- Website, Distributor more than $700 million: Border States Electric
- Website, Supplier less than $250 million: Topaz Lighting
- Website, Supplier more than $250 million: Legrand North America
- Overall Supplier Best of the Best: Intermatic
- Overall Distributor Best of the Best: Crescent Electric Supply