tEDmag Video Series: Normalized Data

As part of the tED magazine video series, Denise Keating, President at DATAgility, sat down with tED magazine Publisher Scott Costa to talk about a variety of topics related to website data.

In her first video, Keating discussed the importance of good, quality content and what it means for your customers.

In her second video, Keating warns us about what will happen if you don’t have the data customers want and need.

In this video, Keating points out the importance of online data both before and after the sale is complete.



You can check out videos on data, innovation, e-commerce and branding in the tED magazine video series at

And you can contact Denise at


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