WILMINGTON, Del. — United Electric Supply Inc. (United) has announced key leadership promotions as part of its long-term succession strategy. Tony Buonocore, formerly President, has been named President & Chief Executive Officer (CEO) following the retirement of George Vorwick. In addition, Greg Sundberg has been promoted to Executive Vice President of Sales.
Buonocore transitions into the CEO role with deep experience driving growth, performance, and innovation through a value-add approach. Before joining United, he owned Westway Electric Supply, which was acquired by United in 2018. He has since held a range of leadership roles spanning sales, marketing, and field services, experience that has helped shape United’s current organizational structure and go‑to‑market strategy.
“Tony’s leadership style reflects a deep commitment to people, culture, and performance,” said Lindsey Cropper, Chief Human Resources Officer, United Electric. “He has a proven ability to develop talent, build strong teams, and lead with clarity and purpose. His leadership will further strengthen our culture of employee-ownership while guiding the organization into its next phase of growth.”
Sundberg has built a strong and steady career at United, with more than 20 years of sales experience and leadership roles that culminated in his promotion to Executive Vice President. He has built and led teams focused on supporting customers in practical, meaningful ways that simplify their day‑to‑day work and improve effectiveness. In his role, Sundberg will lead United’s sales organization with an ongoing emphasis on service excellence and strengthening customer relationships while driving sustainable growth.
“Greg brings deep industry knowledge, strong situational awareness, and a proven ability to drive growth,” said Tony Buonocore, President and CEO, United Electric Supply. “His leadership, understanding of our markets, and commitment to our customers make him a natural fit for this role, and he has demonstrated the ability to adapt, grow, and lead change”.
Over the past decade, United’s succession planning has demonstrated a clear commitment to employee-ownership, supported by a strong focus on training and development that positions the company for sustained growth.
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