PLYMOUTH, Minn. – J.H. Larson Company, one of the Upper Midwest’s premier distributors of electrical, plumbing, HVAC, datacom, and lighting products and solutions, is proud to celebrate its 95th anniversary in 2026, marking nearly a century of family ownership, innovation, and commitment to customer success.
What began in the summer of 1931 as a small home-based business in Roberts, Wisconsin, has grown into a regional industry leader serving contractors, businesses, and communities throughout Minnesota, Wisconsin, and South Dakota.
Founded by Joe and Lucille Larson during the Great Depression, J.H. Larson Company initially supplied radio parts and batteries to support the rapidly growing radio industry. Joe Larson personally handled sales and deliveries in a Model T Ford coupe, operating the business from the family’s home. By 1936, the company had opened its first warehouse and storefront in Eau Claire, Wisconsin, establishing the foundation for decades of growth and expansion.
Today, the company spans eight wholesale distribution locations throughout the Upper Midwest and includes four Pahl’s Designer Showrooms, providing customers access to premier plumbing and lighting fixtures. J.H. Larson also offers comprehensive support services including jobsite solutions, project management, digital solutions, and specialty services designed to help customers operate more efficiently and successfully. [jhlarson.com]
Now led by the fourth generation of family ownership, J.H. Larson remains under the leadership of Greg Pahl, CEO and Owner; Luke Pahl, President; and Jasmine Pahl, Secretary and Treasurer, continuing the entrepreneurial spirit and customer-first philosophy established nearly a century ago.
“Ninety-five years is an incredible milestone, and it represents far more than the longevity of a business,” said Greg Pahl, CEO and Owner of J.H. Larson Company. “It reflects the relationships with our customers, the strength of our supplier partnerships, and the dedication of our employees. We are proud of our history, grateful for those who have been part of our journey, and excited about the opportunities that lie ahead.”
Over the past nine and a half decades, J.H. Larson has evolved alongside the industries it serves, expanding to a comprehensive portfolio of electrical, plumbing, HVAC, datacom, and lighting solutions. Despite that growth, the company’s mission has remained constant: delivering exceptional service, deep product expertise, and dependable partnership to every customer.
As the company celebrates its anniversary, it will host events and recognition opportunities throughout the year to honor the employees, customers, vendor partners, and leaders who have shaped its legacy.
From humble beginnings in western Wisconsin to becoming a trusted partner across the Upper Midwest, J.H. Larson Company’s 95-year journey is a testament to resilience, innovation, and the enduring value of family-owned business.
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