Border States Welcomes New CEO and President

FARGO, N.D. — Border States Electric (BSE) welcomed a new CEO, David White, and President, Jason Seger on Wednesday, April 1. The change comes after CEO Tammy Miller retired from her role on March 31.

Miller was named CEO in 2006, after joining the company in 1991 as the Accounting Manager and serving in several leadership roles. Under her leadership as CEO, the company profits grew from $486 million in 2006 to more than $2 billion in 2020. During that same period, the company grew from 760 employee-owners to more than 2,600.

Miller leaves a lasting legacy at Border States and in the industry through her leadership, service on various industry and private boards and commitment to ensuring a successful future for BSE and its employee-owners.

David White

David White, CEO
White, who previously served as President starting in 2018, joined BSE as Executive Vice President on August 1, 2016. He had previously served as President of Shealy Electrical Wholesalers before the company was acquired by BSE. White brings more than 30 years of industry experience to his new role, having held positions in the industry ranging from manufacturing engineer to district sales manager to various leadership roles.

White also has extensive experience on private boards, including three terms with the National Association of Electrical Distributors (NAED) board, and serving on several manufacturer advisory councils. He has also been actively involved in local chapters of national nonprofits including the Juvenile Diabetes Research Foundation and Habitat for Humanity.

Jason Seger

Jason Seger, President
Seger, who previously served as Executive Vice President Regions, joined BSE in 1999 as a Utility Marketing Intern. He has served in a variety of roles in the Branch Support Center (corporate office) and in the field and joined Border States’ Executive Committee in 2015. With 20 years of experience at Border States, Seger has a deep knowledge of the company and industry, including experience with acquisition integration, complex customer integration and emergency storm restoration with key alliance customers.

In addition, Seger has most recently served on the NAED Western Region Council, has chaired the NAED LEAD committee and conference and served on the IDEA Industry Advisory Board. He also enjoys coaching youth basketball, mentoring college business majors, cooking and serving meals to those in need through the Salvation Army and many other charitable activities.

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