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DistributED Podcast: Marketing in 2021

How are you strategizing your marketing for the rest of 2021?

As we emerge from the pandemic and begin to re-assess our budgets, where will marketing fall for you? And, what have we learned from the B2C marketing during the pandemic that will work for you in the B2B world?

Andrea Olson is a Customer-Centricity expert and CEO of Pragmadik, and Desiree Grace is the Vice-President of Strategic Distribution for the Americas at Panduit. They rejoin the “DistributED with tED magazine” podcast to talk about the new importance of marketing for the rest of this year, and some strategies that will help you stay connected with your customers.

 

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