NICOR Welcomes Director of National Accounts

NICORĀ®, Inc. is proud to announce that Joe Taubman has joined their team as Director of National Accounts. Taubman brings over 30 years of business management, sales, and marketing experience from the Consumer Packed Goods Industry. For the past twelve years, Taubman has been National Sales Manager of Feit Electric as well as National Accounts Manager for Viribright Lighting. He has a BA in Public Relations from California State University at Fullerton.

Rocklan Lawrence, NICOR President/CEO, stated, “Mr. Taubman has an excellent track record of sales, marketing, and management experience. He will be critical to NICOR’s continued growth as a preeminent supplier of high quality, high efficiency LED products.”

Taubman will be developing new business opportunities for NICOR and can be reached via email at

NICOR is headquartered in Albuquerque, NM, and has been supplying quality lighting solutions since the early 1980’s. NICOR is committed to being the LED Lighting solutions provider of choice for electrical distributors.

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