DistributED: Catching Up With Brian Rooney
John Eggleton Becomes New NAED Board Chair
DistributED: Unplugging From Work
Marketing Momentum: Content Marketing Crash Course
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How to succeed at content marketing.
Copper Has A Short Fuse
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Copper prices fell to their lowest level in nearly a year, thanks in large part to weak global manufacturing data and a rising dollar.
Get A Grip On Lighting Podcast: Blitz Episode #2
In this episode, Ehrich and Colligan team up for a “blitz” podcast, as they give us their views on four subjects: Compliance Fatigue, Lightfair vs. Frankfurt, The Scientific Method, and…
Better Together: Young Professionals Make Waves
A 30 Under 35 winner recounts how he, along with some fellow young professionals, saw a gap in the industry and filled it.
Using Data to Develop a Customer-Led Distributorship, Part II
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Is data your electrical distributorship’s kryptonite—or its superpower?
Conveying Value, Part 1
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In an era of cheap LED alternatives and off-brand online options, distributors discuss customers’ current level of price sensitivity and some of the issues that arise with lower-priced products.
Using Data to Develop a Customer-Led Distributorship, Part I
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How the right blend of data, business intelligence, and customer insights can help independent electrical distributors develop customer-led organizations and thrive in even the most competitive marketplaces.