Meet The 30 Under 35 With Bill Turner and Nick Rhomberg
2024 Best of the Best Winners: Advertisement, Brand Awareness
DistributED: NAED’s 2024 LEAD Conference With Ken Callham
Stepping Up to the Product Marketing Plate
By Bridget McCrea Historically, manufacturers sold products exclusively through distributors that, in turn, relied on their suppliers to create and execute solid “go to market” plans and strategies. And while…
Marketing Momentum: 4 Time-Saving Apps for Marketers and PR [...]
By Katrina Olson Last week we looked at four fairly sophisticated apps to help you monitor, measure and track your social and digital media efforts. This week’s apps are more…
8 Ways to Fill Your Employee Pipeline for 2016
By Bridget McCrea The labor pool is shrinking, projects are coming out of mothballs, and business volume is picking up. Here are 8 ways to make sure your distributorship has…
Disintermediation Strategy: A Fact Of Our New Lighting Life
By Chris Brown The recent discussions regarding disintermediation should be stirring conversation on how distribution deals with a fact of our new lighting life: Some manufacturers will choose to (or…
Copper Hits New Six-Year Low
By Jim Williams Copper prices plummeted below $4,600 per ton on the London Metal Exchange Tuesday. This is the first time since 2009 the price of copper has seen numbers…
Marketing Momentum: 4 Apps to Make You a Better Marketer
By Katrina Olson As of July 2015, there were approximately 1.6 million apps for Android users and 1.5 million for Apple users. But apps aren’t just for playing games on…
How to Effectively Engage Millennial Workers
By Bridget McCrea A generational and talent development expert gives distributors her best tips for engaging and retaining the millennial generation. The influx of millennials into the workforce presents both…