AUSTIN, Texas — Epicor Software Corporation today announced the appointment of transformational technology marketing leader Colleen Langevin as the Chief Marketing Officer, reporting directly to Epicor CEO Steve Murphy.
“We are thrilled to have a marketing executive of Colleen’s caliber join the leadership team,” said Murphy. “Colleen brings extensive marketing leadership experience coupled with a customer and growth-oriented mindset, and a recognized track record of raising brand profiles.”
As CMO, Langevin is responsible for global marketing strategy and the global marketing organization at Epicor, including corporate marketing, field marketing, and teleprospecting. She brings over 20 years of proven executive experience cultivating customer-driven marketing, building global brands, and launching into new lines of business and markets to drive impactful revenue growth.
“I’m thrilled to join Epicor at such a pivotal time for the company, our customers and our industry,” said Langevin. “From artificial intelligence (AI), big data and blockchain, to Industry 4.0 and the Internet of Things (IoT)—business leaders are striving to identify the digital transformations they can make that will have the biggest impact on enhancing employee and customer experiences and drive growth. And Epicor is leading the way for its customers to leverage the advantages innovative technologies bring.”
Prior to joining Epicor, Langevin was the CMO for CLEAResult, the market leader in designing and implementing technology-enabled demand side management programs for utilities. While at CLEAResult, Langevin led the development and execution of the go-to-market strategy and the marketing organization that drove significant revenue growth for the company. She has also previously held executive leadership positions with Dell and also Iron Mountain, where as senior vice president of marketing her leadership of market strategy, product marketing and branding as well as the field marketing teams resulted in growing the business into a global market leader with over $3B in revenue. Langevin holds an MBA from Babson College and a Bachelor of Arts from Purdue University.
“The talented global management team assembled at Epicor will accelerate the execution of our strategy to drive a culture of growth, investment and customer-centricity—while raising the bar on innovation and transformation,” Murphy said. “I’m excited about the team and what we can accomplish together—bringing experience in cloud solutions and coming from industry leaders and high-growth companies. With cloud as our fastest growing deployment segment, we are poised to continue to increase speed, efficiency and scale delivering technology solutions that in turn enable our customers to achieve the kind of transformation that fuels growth.”Tagged with Epicor