Meet the 30 Under 35 With Jordan Grimm and Weston Timmers
Sales Synopsis: Methods of Communication in Sales
DistributED: Prudence Thompson Talks Hurricanes, Job Market
No Surprise
By Susan Bloom Earlier this month, the lighting industry received confirmation of news that had long been rumored—that GE Lighting had officially been put up for sale. The sale, which will…
The End of an Era?
By Susan Bloom Earlier this month, the lighting industry received a bombshell piece of news with the announcement that GE Lighting—an over century-old company whose lineage traces back to Thomas…
The Plan to Pull the Plug on GE Lighting
By Bridget McCrea The company decides to sell off a line of business that no longer fits the firm's digital industrial portfolio. On June 8, GE announced to its employees…
Copper Round Up – All Eyes Are on the Fed
By Jim Williams Investors around the world are keeping an eye on the Federal Reserve's two-day meeting, which starts today. The FOMC is expected to raise the central bank's benchmark…
Are Your Unhealthy Supplier Relationships Impacting Your Cu [...]
By Bridget McCrea An inside look at what happens to your customers when your own supplier relationships are misaligned, poorly managed, and generally unhealthy. To be effective, any relationship needs…
Guess What Distributors? Turns Out, You Can Fight What You [...]
By Bridget McCrea Our expert shows how putting a focus on value and expertise versus just taking orders can help your distributorship stay relevant and profitable in these disruptive times.…
Marketing Momentum: It’s a Bird! It’s a Plane! [...]
By Katrina Olson Camera-equipped drones are the marketer’s hottest new toy. Distributors and manufacturers are using it to showcase their outdoor lighting projects, warehouses, and building exteriors. Drone video is…